Indexed, Retrieved, Cited: Three Stages Most Teams Collapse Into One
A company can be indexed everywhere, retrieved often and still never cited. Three stages, three unrelated causes, and the fixes have almost nothing in common.
Shaban Asif
Shaban Asif is the founder of Uncited Brands, where he runs answer engine optimisation for B2B SaaS companies. He works the unglamorous end of the problem, mostly crawler access, retrieval diagnostics and measurement baselines, and he publishes the tests that do not go his way alongside the ones that do.
How We Test AI Visibility: Our Full Methodology, Open for Critique
The full protocol, published before the results rather than after. Fixed question sets, four engines, repeated runs, denominators stated, and the weaknesses named.
Where AI Search Is Going for B2B SaaS
Buyers are adding AI to an already crowded research process rather than replacing it. Four shifts worth planning for, three we would not bet on, and what survives either way.
Why Google AI Overviews Cite Some Brands and Ignore Others
Overviews draw on the ordinary index, so eligibility is not the hard part. What separates the brands that get named is mostly what other people publish about them.
Schema Markup for AEO: What Matters and What Doesn’t
One thing matters, which is stating which entity your brand name refers to. Everything else is ordinary SEO hygiene. With the two blocks worth copying.
Five Minutes, One Prompt: Test Your Own AI Visibility Right Now
One unaided prompt, four rules for running it properly, and five possible results with what each one actually means.
What a Knowledge Graph Is, and Why AI Checks It Before Answering
Things, not strings. What a knowledge graph holds, why an answer engine consults one before naming anybody, and the difference between the graphs you can read and the ones you cannot.
The AI Visibility Research Hub: Our Methods and Every Study We Publish
The standard every study here has to meet, published before the first result rather than after it. Fixed question sets, stated run counts, named engines, and the findings that go against us.
How to Choose an AEO Agency: The Complete Buyer’s Guide
Twelve questions to ask, what the answers tell you, what the work costs, and the cases where building in-house is the better call. Written to be useful if you never hire anyone.
What Is an Entity in AI Search, and Why Your Brand Might Not Be One Yet
An entity is a thing a machine can tell apart from every similar name. Your brand starts as a string. The three steps it has to survive to become the other kind of object.