The AEO Technical Playbook: Everything in Execution Order
Six steps in the order that matters, with copy-pasteable robots.txt, curl and log-analysis commands you can run against your own domain today.
Shaban Asif
Shaban Asif is the founder of Uncited Brands, where he runs answer engine optimisation for B2B SaaS companies. He works the unglamorous end of the problem, mostly crawler access, retrieval diagnostics and measurement baselines, and he publishes the tests that do not go his way alongside the ones that do.
Mention, Citation, Recommendation: Three Different Things AI Does With Your Brand
A mention names you. A citation sources you. A recommendation chooses you. Three outcomes, three mechanisms, and the cheapest one has measurable commercial effect.
Why Isn’t My SaaS Showing Up in ChatGPT? A Diagnostic Walkthrough
Five causes produce the same symptom. A ten-prompt diagnostic set, a way to read the results, and the causes in the order worth checking.
AEO vs SEO: What Actually Changed and What Didn’t
AEO and SEO share most of their foundation and differ in two ways: the unit that competes and the outcome you are paid in. What changed, what did not, and how to split a budget.
The AEO Glossary: Every Term You Actually Need to Know
A reference for the vocabulary of answer engine optimization, with every term labelled by where it came from: standard, research, vendor or coined.
What Is AEO (Answer Engine Optimization)? The Complete Guide
Answer engine optimization is the practice of making a company retrievable and quotable by AI systems that answer questions directly instead of returning links.